(The Philippine Star) | Updated March 18, 2015
- 12:00am
Licuanan
MANILA, Philippines - Sonria, the
first high-end residential condominium in Barangay Ayala Alabang and Madrigal
Business Park, has more to offer homeowners than fine homes. Property
developers Stonebridge Corp. and GeoEstate Development Corp. are also building
the 21-floor, 88-unit residence at the corner of Securities and Industry
Streets to offer property investors income-earning assets.
“Sonria is both for end-users and
investors. It is for people who want to live in Alabang and for those who want
to earn income from rental and price appreciation,” says GeoEstate chairman and
CEO Francisco H. Licuanan III.
With its elegant 1-, 2-, and 3-bedroom
units, family-friendly amenities, security, privacy, and prime location, Sonria
already appeals to empty nesters in Ayala Alabang and young couples. A Sonria
unit also has the potential to give good returns when leased because of a big
demand for housing for executives of foreign companies whose factories are
located in industrial estates south of Metro Manila.
Licuanan says the head office of such
multinationals are often located in Makati City making Alabang a very good
middle point for their executives to live in. Living farther down south means
that you have fewer supermarkets, restaurants and other commercial
establishments to choose from. On the other hand living in Makati makes the
long drive to the factory a big hassle.
“Right now, there are a lot of expats
who are staying in hotels in Alabang,” he says. “Expats choose Alabang because
it has all the amenities and facilities to live in.”
Sonria is beside Molito, a quick walk
from Alabang Town Center, while Alabang Country Club is a short drive away. The
condo is also close to main roads, schools, places of worship and hospitals.
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Another good reason for investing in a
Sonria property is the inevitable transition of Barangay Ayala Alabang from a primarily low-rise
residential area to a higher density, mixed use district. Licuanan explains that
development often starts with house and lots. When real estate values start
picking up, people start to look for townhouses and, eventually, condominiums.
“We have seen it in Makati and in
Ortigas. It is going to happen in Alabang,” says the real estate development
veteran who was one of the planners of Ayala Alabang and former president and
CEO of Ayala Land Inc., one of the top developers in the country today.
A Sonria property’s value can be
expected to appreciate along with the rest of Southern Metro Manila. In a
recent study, research firm Cuervo Far East (CFE) projects that properties in
the Southern Manila West Growth Area or portions of Las Piñas and Muntinlupa
cities west of the South Luzon Expressway (SLEX) will appreciate 10 to 15
percent annually until 2019 as new road networks and residential developments
are built.
Historically, property values in the
area, which includes Ayala Alabang, increased by an average 20 percent yearly
since 2009. In CFE’s conservative estimate, land values for select residential
developments in the area could rise to P100,000 per square meter by 2019 from
P30,000 to P80,000 in 2014. Home owners in Ayala Alabang Village and its
neighboring subdivisions have already been rewarded for their investment, with
good prospects for further appreciation moving forward. Now with the
development of Sonria as the first high-end residential condo development in
Barangay Ayala Alabang, condominium investors can now participate in the growth
of Ayala Alabang and Southern Metro Manila.
For more details on Sonria, visit
www.sonria.com.ph, call 475-3702 or (0918) 990-6317 or drop by its model unit
at the Sonria Pavilion at Industry corner Finance Streets, Madrigal Business
Park, Ayala Alabang, Muntinlupa City.
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