THE property unit of DMCI Holdings, Inc. has almost sold out its
condominium development in Pasig City, bringing in more than P7.52
billion in sales.
In a statement issued Wednesday, DMCI Homes said Fairlane Residences
in Kapitolyo, Pasig City has recorded the figure after selling 99% of
the 1,140 units in the residential condominium. The project now has only
eight units left in its inventory.
The 51-storey project offers two-bedroom and three-bedroom units
covering 52 to 81 square meters each. These are sold from P7.14 million
to P12.88 million, according to prices listed on the company’s website.
Fairlane Residences sits on a 6,105-sq.m. lot in West Capitol,
Kapitolyo. The project is accessible through Boni station of the Metro
Rail Transit Line 3 and major roads such as EDSA, Pioneer Street, Shaw,
and Pasig boulevards.
Aside from the existing infrastructure projects surrounding the
property, the company is also banking on the construction of the
Bonifacio Global City-Ortigas Center Link Road, which is expected to
improve travel within the cities of Pasig, Mandaluyong, Taguig, and
Makati.
DMCI Homes targeted urban dwellers and young families for the
project, who can benefit from the resort-inspired amenities and spacious
living areas. The company expects to complete the single-tower project
by 2024.
Fairlane Residences is among DMCI Homes’ projects that is expected to
boost the earnings for this year. In the first six months of 2018, the
company delivered a net income of P2.49 billion, 41% higher than the
P1.76 billion it posted in the same period a year ago.
Reservation sales stood at P23.01 billion from January to June,
accounting for more than half of its full-year target of P40 billion.
DMCI Homes earlier aimed for P31 billion in reservation sales for 2018,
but upgraded its target after seeing higher sales in the first half.
The company attributed its performance to the positive feedback of
former clients, enhancing the value of the brand for potential
customers.
“We’d like to think we have gained a strong following because of our
track record of building homes that are of high-quality and value for
money. For us, it has always been about whether we are making our
customers happy. With the consistent strong sales of our projects, we
feel this is bearing fruit for the company,” DMCI Homes President
Alfredo R. Austria said in a statement.
DMCI Homes expects to maintain the pace of reservation sales for the
second half of the year, banking on the projects set to be launched in
Parañaque, Manila, Quezon City, Las Piñas, and Pasay. — Arra B. Francia
____________________________________________
