By Richmond S. Mercurio (The Philippine Star) | Updated
December 28, 2014 - 12:00am
MANILA, Philippines - Filinvest Land Inc., the real
estate arm of the Gotianun family, is preparing a more aggressive expansion of
its residential offerings next year as it seeks to further cement its mark in
the affordable and middle-income housing market segments.
With an estimated landbank of over 2,400 hectares, FLI
president and chief executive officer Josephine Gotianun-Yap said the company
has planned further expansions in Northern Luzon next year.
Specifically, FLI will ramp up residential offerings
through project launches in Taguig, Pasig, Valenzuela, Paranaque, Cavite,
Binondo, Manila, Mactan, Cebu, Dumaguete and Iloilo.
“FLI has one of the largest landbanks among the listed
property companies. We have enough land to sustain projects for over 10 years,”
Gotianun-Yap said.
She said the Filinvest Group’s housing portfolio is still
the “bread and butter” of the company, even with its diversification into other
real estate businesses such as hotel developments and investments in power
generation, financial service, sugar farming and milling.
She said 70 percent of FLI’s income is still derived from
development projects while 30 percent comes from rental or recurring income
projects.
“Filinvest is one of the country’s top and largest
nationwide developers in the affordable and middle-income market segments. We
have a sustained focus on our core affordable market in 2015. The nationwide
housing backlog would still drive the housing demand for our middle income and
affordable brands,” Gotianun Yap said.
FLI said it would continue to address these markets
through the continued roll-out of its Futura brand of affordable homes and the
Oasis and Spatial medium rise buildings in urban centers.
“By focusing on medium rise buildings and traditional
housing, Filinvest continues to develop projects with construction cycles of
less than a year to meet the immediate needs of our end user market,”
Gotianun-Yap said.
“We are particularly proud of our Oasis and Spatial
products which provide family units in urban centers in the affordable P2 to P3
million range. With over 60 percent of
the land allocated for green spaces, amenities and open areas, we keep our
medium rise building projects low density to ensure you have a sustainable and
happy environment to raise your family,” she added.
FLI has presence in over 40 key areas nationwide
following launches of more housing and medium rise building projects outside
Metro Manila and in more regional centers in recent years.
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