By MST Business | Dec. 15, 2014 at 11:10pm [ manilastandardtoday.com ]
International visitor arrivals rose 2.5 percent to 3.6 million in the first nine months from 3.5 million a year ago and generated P158 billion worth of tourism receipts for the country, according to the Tourism Department.
“The mega fam [familiarization] trips, marketing efforts and participation to international travel fairs, as well as, tourism infrastructure development help boosted arrivals to the country,” the department said in a statement.
The agency said January registered the biggest arrivals of 461,383 while the highest growth of 6.27 percent was recorded in August.
East Asia continued to be the biggest source of arrivals, accounting for 48.6 percent or 1.75 million visitors in the nine-month period. Korea was the biggest contributor of arrivals at 865,950 while Japan posted the highest growth rate of 6.1 percent.
North America was the second largest group in terms of arrivals contributing 639,440 arrivals, or 17.8 percent of the total and recording an 8.2 percent from a year ago.
Asean recorded the third biggest arrivals of 337,392, or 9.4 percent of the total visitor volume with an output increase of 9 percent year-on-year.
Visitors from Australasia/Pacific constituted 5.6 percent of the total inbound traffic with 202,328 arrivals, or 4.45 percent higher than the 193,704 arrivals the previous year. Inbound travelers from Northern Europe increased 9.04 percent to 150,910 arrivals.
The Tourism Department said arrivals from South Korea hit 865,950 or 24.1 percent of the total. Outbound travelers from the US increased 7.8 percent to 536,385 while arrivals from Japan grew 6.1 percent to 349,100 arrivals
Visitors from China recorded 334,672 arrivals, comprising 9.31 percent and up 2.3 percent from a year ago. Completing the top five visitor market is Australia which provided 156,789 visitors in the nine-month period.
The agency said some P157.73 billion was generated from inbound tourists in the January-September period. The top five visitor markets in terms of expenditure are Korea (P45.08 billion), the United States (P30.86 billion), Australia (P9.99 billion), Japan (P8.27 billion) and China (P7.08 billion).