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Theme park plans Laguna expansion

By Lailany P. Gomez | Posted on May. 14, 2013 at 12:01am |
[ manilastandardtoday.com ]
Enchanted Kingdom Inc., operator of the country’s largest theme park, will double its site in Laguna province and offer more attractions to draw more local and foreign visitors, a company executive said.
Enchanted Kingdom chief operating officer Cynthia Mamon said the company was looking at doubling its current 15-hectare site to at least 30 hectares over the next three to five years.
“We’re doing the masterplan for now. We are designing it already so as soon as the designs are made before the end of the year, then we’re ready,” Mamon told reporters in an interview.
She said the expansion would include a hotel and more rides.
“Definitely the expansion plan is gradual. The plans should be made by this year and we should have a one major attraction next year. This one is really something we’re very proud of,” she said.
Mamon said the hotel would be built in the next two to three years. “Development is phasing and will take like three to five years,” she said.
She did not provide details on how much the Filipino-owned corporation would invest for the expansion program, but said the company was open to partnerships and joint ventures.
“I cannot divulge the amount of how much we are willing to invest since we’re still designing. We’re still doing the layout, what rides we will put, how big the hotel is, so we don’t have any figures yet,” she said.
The park, which was built at a cost of P1.2 billion, opened to the public in October 1995.
Mamon said the theme park had been attracting an average of two million visitors, mostly locals, annually.  “We need to do more to attract foreign tourists,” she said.
Enchanted Kingdom is a member of the International Association of Amusement Parks and Attractions, where Enchanted Kingdom chairman and president Mario Mamon serves as first vice chairman.
The Philippine Association of Amusement Parks and Attractions and the IAAPA convened the PhilAAPA Safety Institute for Amusement Parks and Attractions in April to create and heighten the awareness for safety and the establishment of standards in the amusement and attractions industry.
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